Privacy policy

Who we are

Swift Solution ("we", "us") is a UK-based AI automation agency. For the purposes of UK GDPR we are the data controller for personal data collected through this website and our direct communications with you. You can contact us at gavinmccall@swiftsolution.io or +44 7422 633 199.

What we collect

• Enquiry details you give us: name, business name, email address, telephone number and what you tell us about your business.
• Conversation content from our website chat, including anything you type into it.
• Call data if you telephone us or interact with a system we operate: the number, the time, and where recording applies, the recording and its transcript.
• Technical data: IP address, browser type, device type and pages viewed, collected through standard analytics.

Why we use it, and our lawful basis

• Responding to your enquiry — lawful basis: steps taken at your request prior to entering a contract, and our legitimate interest in responding to people who contact us.
• Providing our services to clients — lawful basis: performance of a contract.
• Improving our services, including reviewing conversations to fix gaps — lawful basis: legitimate interests.
• Marketing communications — lawful basis: consent, which you can withdraw at any time using the opt-out in every message.
• Legal and accounting obligations — lawful basis: legal obligation.

Automated systems and AI

Parts of this website and some of the services we operate use automated conversational systems. Where you interact with one, you will be told. These systems do not make decisions that produce legal or similarly significant effects about you — they answer questions, capture enquiries and book appointments. A person is always available on request.

Where calls are recorded, you will be informed before the conversation begins, together with the reason. Recordings and transcripts are retained only for as long as we need them.

How long we keep it

• Unconverted enquiry records and chat conversations: 12 months.
• Call recordings and transcripts: 6 months, unless there is a contractual or legal reason to keep them longer.
• Client records: for the duration of the relationship, plus the period required for tax and legal purposes.
• Analytics data: in line with the retention settings of the analytics provider.

Who else processes your data

We use third-party providers for hosting, website forms, CRM, email and SMS delivery, telephony and AI processing. Each acts as a processor on our instructions under a data processing agreement. We do not sell personal data to anyone, ever, for any reason.

Your rights

Under UK GDPR you have the right to access your personal data, to have inaccurate data corrected, to have data erased in certain circumstances, to restrict or object to processing, and to data portability. To exercise any of these, email gavinmccall@swiftsolution.io and we will respond within one month.

If you are unhappy with how we have handled your data you can complain to the Information Commissioner's Office at ico.org.uk, though we would appreciate the chance to put it right first.

Cookies

We use essential cookies required for the website to function, and analytics cookies to understand how the site is used. Non-essential cookies are only set with your consent, which you can withdraw through your browser settings at any time.

Changes

We update this policy when our processing changes. The date at the top reflects the most recent revision.